Working with interdisciplinary artist Kate Ruck, I created a bespoke logo and business card system that reflects the fluid, conceptual nature of her sculptural and installation-based practice. Based between Helsinki, Finland and Las Vegas, New Mexico, Kate explores animistic perception, digital-to-physical transformations, and collective memory through her work.
To support and reflect her evolving artistic vision, I developed a minimal yet spiritually resonant logo that acts as a quiet visual anchor—suggestive of flow, connection, and presence. The mark was designed to be timeless and open, mirroring the themes of energy and reconfiguration that run through her installations.
Complementing the logo, I designed business cards with a subtle, tactile quality and clean typography to reflect both her international presence and the grounded, physical nature of her materials.
This project balanced the strategic with the poetic—crafting visual tools that allow her identity to remain fluid while still clearly recognized.
